MISSION
Our business idea is quite obvious: «offer a wide variety of functional products, of good design and at affordable prices for most people».
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That means we need to create products that have a beautiful design, good functionality, that are sustainable, of good quality and that are available at an affordable price.

VISION
Our culture is built on enthusiasm, unity and attitude of achievement. We are optimistic and we are always looking for new and better ways of doing things and making them affordable for everyone.
Our vision is to create a better day to day for most people: for customers, but also for our collaborators and for people who work with our suppliers.

Sustanaibility
The vision and mission of SmarTrade is to bring the digital to each person, home and organization for an intelligent and totally connected world. Based on the company's vision and mission, SmarTrade has developed its sustainability strategy, considering sustainability as one of its priorities and incorporating it into the company's overall development strategy. In accordance with our economic, environmental and social responsibility, SmarTrade, as a provider of smart devices, has identified four areas of focus around sustainability, that is, digital inclusion, safety and reliability, environmental protection and a healthy and harmonious ecosystem .